Archives For experience pill

Leadership Lessons from Steve Jobs (the late and great CEO of Apple)

Today I bring you a two-minute video of Steve Jobs. He gives us a lot of tips about how to lead a company. His ideas are just as useful for big companies as they are for startups. In fact, Jobs explains that “Apple is organized like a startup”, the biggest on the planet, of course. Continue Reading…

Advertisements

The above sentence is from Guy Kawasaki, one of the largest marketing specialists in the world, renowned writer , lecturer, entrepreneur and investor. He worked in the eighties as a “technology evangelist” at Apple. His job consisted in building a critical mass of support for the Macintosh and encouraging people to develop software for their computers.

In Kawasaki’s opinion, the key to success as an entrepreneur is to make meaning in your company. Continue Reading…

Mini Cuadernos JoJaJo

Copies of the first and second version of my mini-notebooks

A couple of years ago, when I started reading about “lean startup“, the entrepreneurship methodology by Eric Ries, I remembered a story from my school days that may serve to illustrate the basic features of this methodology.

When I was ten, Santa Claus never brought me my Scalextric car racing game, instead gave me a useful stapler. When we were in class and an assignment needed to be stapled, we used to ask the teacher to do it for us with his own stapler. So with my new gift, my classmate and I decided to make several small writing notebooks that would serve to help us remember our assignments. Continue Reading…

Foto-Pello-Gamez

I interviewed Pello Gamez, one of three Geoactio’s entrepreneurs, who I met when they first launched their company. I negotiated Start Up Capital Navarra’s investment in their company. Since then, I have been witness to the positives changes in Geoactio, thanks to these entrepreneurs’ efforts, sacrifices and capacity to adapt to the market. Geoactio’s story is a good example of the difficulties which a start-up faces its first years and how its entrepreneurs overcame them.

Startup: GEOACTIO, Pamplona, Navarra, Spain.

Activity: Software and mobile applications development. Smart city and mobility projects. Smart bluetooth. Continue Reading…

Weareknitters web3

Photo: Alberto Bravo and Pepita Marin, We Are Knitters founders.

Startup: WE ARE KNITTERS, Madrid. www.weareknitters.com

Activity: We sell kits online to knit your own clothes, including 100% wool or cotton balls from Peru, wooden knitting needles and pattern. All in one kit recyclable supported with video tutorials for beginners. We operate in Spain, Germany and the UK. Continue Reading…

Some years ago, I developed a metaphor to explain to entrepreneurs how important it is to plan the financial needs properly.

In my opinion, creating an innovative company is like having a tub full of water. The water is like the company’s money, the initial financing which makes the start-up activity possible.

At the moment of creation, it is as if the plug was taken away and the tub begins to drain. Continue Reading…