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The above sentence is from Guy Kawasaki, one of the largest marketing specialists in the world, renowned writer , lecturer, entrepreneur and investor. He worked in the eighties as a “technology evangelist” at Apple. His job consisted in building a critical mass of support for the Macintosh and encouraging people to develop software for their computers.

In Kawasaki’s opinion, the key to success as an entrepreneur is to make meaning in your company. Continue Reading…